Several members of Rise Innovations will be taking place in this charity event.
The following is a press release from Publicis Indianapolis.
INDIANAPOLIS (Jan. 20, 2011) — Three local advertising agencies and one student team aredonating their talent and their sleep during the American Advertising Federation’s (AAF) 2nd annual24 Hours of Pro-Bono event. The participating agencies will be partnered with a local not-for-profit and have 24 hours to create an advertising campaign that meets the goals and needs of theorganization. If the talented addies are still awake, they will present their creative campaigns topeers, the public and the nonprofit organizations at 6 p.m., on Thursday Jan. 27 at the IndianapolisCentral Library. All creative designs and concepts will be donated to the nonprofits.
This year students from the Butler University Center for Strategic Communication for Nonprofitswill be participating in the event with the professionals. The students will be lead by professors,but will have the opportunity to create and present with the agencies. Participating agencies includePublicis Indianapolis, Hirons & Company and Matchbook Creative.
The nonprofits featured are:• The John P. Craine House• Trusted Mentors Inc.• Worthmore Academy• Binford Redevelopment and Growth Inc.
The event is open to the public and tickets are $5 for AAF members and $10 for the public. Beerand wine will be served after the presentation along with light hors’doeuvres. Sponsors for the eventinclude Scofield as title sponsor, IMS Productions and Lamar Advertising donated in kind servicesfor each of the nonprofits and EPI Marketing Services provided printed materials for the event.
What: 24 Hour Pro-Bono
When: 6 p.m., Thursday Jan. 27
Where: The Indianapolis Public Library,
Cost: $5 for AAF members and $10 for the public
M edia Contact:Alicia Hammonds, Publicis(317) email@example.com
As a senior graduating in December, my job hunt has hit full force. But I am constantly wondering what I can do to stand out and make a lasting impression with potential employers. Being in the creative field of public relations and advertising I decided to put my education into practice and brand myself. I developed a personal logo, but the most important step was to reinvent my very conventional resume from just a white background with lists to something more creative. This link gives some very creative examples that inspired me to think outside of the box and create a more memorable resume.
My personal favorites are the flyer resume, the newspaper classified resume, and the pinwheel resume. Not only are these creative ways to show education and work experiences, but the resume in itself is also a design example that could easily be part of a portfolio. In today’s job market this is a genius idea. Why not have a resume that pulls double duty and not only tells what you are capable of but also shows it.
Upon my High School graduation, and going to college I had no clue what I wanted to do. I thought of all the really cool majors I could have, and what it is that I want to do with the rest of my life. After some close thought when entering college I for sure thought that marketing is what I wanted to do, and even narrower sports marketing.
My classes in the school of business my freshmen year were really interesting, but for some reason I just didn’t feel like it was the correct fit for me. I really liked the marketing portion, but decided the school of business was just not for me, and shortly after I became a public relations major.
I love to write, and be creative, but did not want to be a journalist, and when talking to my friend who was a public relations major it seemed that it was the perfect fit. The following semester I took my first PR class, and absolutely fell in love! We were writing press releases, designing brochures, and even got some real hands on experience with public relations in the final four! After that class I knew that I was finally in the right field and in the right school. I could do anything I wanted with my major, and PR is used in such a variety of fields from sports to medicine.
Now that I am knee deep into my major, I have not only learned a lot, but have found how PR is all around me. I love how I can make connections from class to what I see during my day to day life.